Google Gemini is Google's AI assistant. It can understand and generate text, images, code, and even analyze videos. It's the direct competitor to ChatGPT. It comes in a free version and a paid version (via Google One AI Premium at $21.99/month). Since 2026, Google positions it less as a simple chatbot than as an assistant that can act across the entire Google ecosystem (Search, Android, Chrome, Gmail, YouTube) — and it now integrates with creative tools like Adobe, Canva, and CapCut.